House wine with your own label for hospitality.
Your own house wine makes your concept more complete. ByYou selects wines that suit your menu and translates your house style, own logo or company logo into a premium label that creates trust at the table.

Inspiration example
House wine as a brand carrier for your business
House wine in hospitality is often the first glass a guest orders. That is why the bottle deserves the same attention as your menu, interior and service. With house wine with your own label or private label wine for hospitality, the wine feels part of your concept.
ByYou combines LIERNO's European wine network with an accessible process for hospitality entrepreneurs. You receive advice, design, production and delivery in one process.
Selected for your menu
We look at cuisine, price position, guest type and desired margin. Then we propose house wines that work both in taste and commercially.
A recognisable wine line
From one signature wine to a complete line in white, red, rosé and sparkling: the label connects to your business and menu.
A stronger brand at the table
Your guest does not see an anonymous bottle, but a house wine that feels made especially for your restaurant, hotel or café.
Practically arranged
We align delivery with stock, season and peak moments. This keeps your house wine available without unnecessary storage pressure.

Inspiration example
A house wine line that matches your kitchen, guest and price position.
Frequently asked questions
When does house wine with your own label become interesting?+
For hospitality we work with options from around 500 bottles per year. At that level, selection, label and logistics can be aligned properly.
Can I get multiple wine styles in one house style?+
Yes. White, red, rosé and sparkling can be designed as one recognisable line.
Do you help choose the wine?+
Certainly. We select by flavour profile, cuisine, audience and price position, so the wine fits your business.
Can I reorder later?+
Yes. After the first production run we keep the design and align repeat orders with your stock and season.
May we show you a
first design?
Free of obligation, personal, no strings attached. Tell us briefly about your brand or occasion — we'll take care of the rest.
